Advanced Typography Final Compilation & Reflection

5.4.2023 - 7.7.2023 (Week 1 - Week 14)
Sheryl Pang Pui San / 0349746
Advanced Typography / Bachelor of Design (HONS) in Creative Media
Final Compilation & Reflection


LECTURES


INSTRUCTIONS

Figure 1.0 Advanced Typography Module Information

TASK 1 - EXERCISES: TYPOGRAPHIC SYSTEMS & TYPE & PLAY

TYPOGRAPHIC SYSTEM 
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https://sheryldesignblog.blogspot.com/2023/04/advanced-typography-task-1-exercises.html


Figure 1.1 Final axial system (Week 2, 12/4/2023)



Figure 1.2 Final radial system (Week 2, 12/4/2023)

Figure 1.3 Final dilatational system (Week 2, 14/4/2023)

Figure 1.4 Final random system (Week 2, 13/4/2023)

Figure 1.5 Final grid system (Week 2, 14/4/2023)

Figure 1.6 Final modular system (Week 2, 15/4/2023)

Figure 1.7 Final transitional system (Week 2, 14/4/2023)

Figure 1.8 Final bilateral system (Week 2, 12/4/2023)


Figure 1.9 Final typographic system in PDF (Week 2, 15/4/2023)


  
Figure 1.10 Final typographic system in PDF with baseline grids (Week 2, 15/4/2023)

TYPE & PLAY 
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Figure 2.1 Final text refinement (Week 4, 27/4/2023)




Figure 2.2 Final text showcase (Week 7, 17/5/2023)


TASK 2: KEY ARTWORK & COLLATERAL
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https://sheryldesignblog.blogspot.com/2023/05/advanced-typography-task-2.html

Figure 3.1 Final B&W key artwork (Week 7, 17/5/2023)

Figure 3.2 Final Key artwork presented in light background (Week 7, 17/5/2023)


Figure 3.3 Final Key artwork presented in dark background (Week 7, 17/5/2023)


Figure 3.4 Final animated key artwork GIF (Week 10, 6/6/2023) 

Figure 3.5 Colour palette from Color Hunt (Week 7, 17/5/2023)



Figure 3.6 Collateral #1 T-shirt (Week 10, 6/6/2023)

Figure 3.7 Collateral #2 Letter with wax seal (Week 10, 6/6/2023) 


Figure 3.8 Collateral #3 Black totebag (Week 8, 23/5/2023)

IG Handle & Link: @_haven5201 https://www.instagram.com/_haven5201/

Figure 3.9 Final Instagram layout (Week 10,6/6/2023)


TASK 3: TYPE EXPLORATION & APPLICATION
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https://sheryldesignblog.blogspot.com/2023/06/advanced-typography-task-3-type.html

Figure 4.1 Final font - SquircleCirca Regular (Week 14, 7/7/2023)

Download font: https://drive.google.com/drive/folders/1gEpI8-rNFflRCjjZOE3SJDg5Rzpx3aqD?usp=sharing

Figure 4.2 Font Presentation (Week 14, 7/7/2023)

Figure 4.3 Application of font (Week 14, 7/7/2023)


REFLECTION

Experience
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Every task takes lots of time. I think because every task have 2 parts or even 3 parts in completing it, if I spent too much time on the first part, I cannot move on, which makes me progress slower in completing all the task. I enjoy this module, it helps me improve my layout composition, branding identity and consistency. 

Observations
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I have discovered the importance of balance between aesthetics and legibility while doing all the task throughout this semester and gained a lot of knowledge about typography and design.

Findings
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This module provided valuable findings that will shape my future endeavors. I discovered the importance of striking a balance between form and function, and the need for continuous growth and experimentation to refine my personal typographic voice. I also gained a deeper understanding of typography's role in visual communication and its ability to enhance the overall design.

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